Remember when Hyundai was a 98-pound weakling? Now it’s become a muscle-bound bully, going and picking fights with the likes of Honda. As if the launch of the Elantra Coupe isn’t enough of a slap in the face of Honda’s two-door Civic, Hyundai’s press release announcing pricing calls out Civic repeatedly.
“At $17,445 shoppers will discover best-in-class fuel economy, and more horsepower and interior space than Civic Coupe,” reads the release, which draws further comparisons between the Elantra and Civic, while mostly ignoring other competitors.
The base Elantra Coupe is the GS model, which, when you add the $775 destination charge, will cost *$18,220. For that price you get air conditioning, heated seats, a stereo system with satellite radio and steering wheel audio controls, Bluetooth, keyless entry, 16-inch alloys and a few other common features. With its six-speed manual and 148-horsepower, 1.8-liter four cylinder, the Elantra Coupe GS is good for 40 mpg on the highway, according to Hyundai. Pricing on the GS climbs to $18,445, excluding destination, when you add an automatic transmission.
Hyundai will also be offering the Elantra Coupe in SE trim, with a base price of $19,745, excluding destination. The SE models have a sport-tuned suspension and 17-inch alloys, plus leather and a sunroof, among other niceties. A Technology Package with navigation and a better audio system will run $2,350, but will only be available on the automatic transmission-equipped SE, which starts at $20,745, excluding destination.
Scroll down to read the full press release.